¡La Villita Cuenta! Video Pitches the 2010 Count

Little Village is serious about capturing all the public money it can. With a series of interviews of local leaders, it makes the case to residents that every person counted will make a big difference in how much money is allocated locally -- the equivalent over 10 years of another top-notch facility like Little Village Lawndale High School.

The leaders repeatedly stress that Census data is completely confidential and that it is not shared with any other government agency (such as immigration, a big reason that some residents haven't filled out the forms in the past). One priest even suggests that not being counted is a "social sin, a sin of omission."

It's in Spanish with English subtitles, and was produced by Enlace Chicago's Dahriian Espinoza, with help from Jaime de Leon. Check it out.